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Virtual Event Playbook Series launched

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Aug 03, 2020 - 06:21 AM

ZONNTECH – Amid the continuing threat of Covid-19, Cloud Conventions on Friday has released the first in a series of eBooks “How to Plan, Promote, & Deliver the Perfect Virtual Event” available for free online.

Cloud Conventions, a full featured virtual tradeshow and event technology solution, has found an answer to avoid face-to-face gathering during the global health crisis.

The eBook it released provides tips, hints, and insights to help execute a virtual tradeshow or association meeting.

Carolyn Bradfield, founder of Convey Services, in a statement, said that creating virtual events need thorough thinking for it to capture the attention of the audience.

 “If you design your virtual event with back-to-back, hour-long webinars, or content that is not engaging, you will discover that attendees will quietly turn you off. Virtual events may be easier to attend than physical ones, but they still require a well thought out strategy, a solid platform and detailed project plan,” she said.

Bradfield stressed that memorable virtual events provide interactive experiences for attendees.

The newly-released technology provides opportunities to connect and network, get prizes and giveaways, express their opinion, interact with vendors, and consume content live or on demand.

“You may not be able to completely replace the parties or entertainment and attendee experiences at a live event, but you can create new ways of making the attendee an integral part of your virtual event. Virtual Swag, virtual cocktail receptions and even virtual wine tastings with a live sommelier are just a few ideas that create a personal experience for everyone that attends,” she said.

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