fbpx
How Choosing the Right Printer Helps Small Businesses and Content Creators to Save Time, Maximise Productivity and Achieve GrowthRead more The United States Contributes USD $223 Million to Help World Food Programme (WFP) Save Lives and Stave Off Severe Hunger in South SudanRead more Eritrea: World Breastfeeding WeekRead more Eritrean community festival in Scandinavian countriesRead more IOM: Uptick in Migrants Heading Home as World Rebounds from COVID-19Read more Network International & Infobip to offer WhatsApp for Business Banking Services to Financial Institution Clients across AfricaRead more Ambassador Jacobson Visits Gondar in the Amhara Region to Show Continued U.S. Support for the Humanitarian and Development Needs of EthiopiansRead more Voluntary Repatriation of Refugees from Angola to DR Congo ResumesRead more Senegal and Mauritania Are Rich in Resources, Poor in Infrastructure, Now Is the Time to Change That Read more Madinat Jumeirah: Dubai’s Stunning Four Hotel Beach Resort Offers Unirvalled Benefits for Summer StaycationsRead more

Snapchat claims 500 mn monthly active users

show caption
Snapchat said it now has 500 million monthly active users worldwide after surging growth over the past year./AFP
Print Friendly and PDF

May 21, 2021 - 06:37 AM

SAN FRANCISCO — Snapchat, the social network popular with young smartphone users, said Thursday it has 500 million monthly active users amid surging growth in many parts of the world.

The platform, which has expanded its offerings beyond its original disappearing messages, had not previously announced a figure for monthly active users, but had said last month it had 280 million daily active users.

“We now reach over 500 million monthly active users, and nearly one of every two smartphone users in the United States is on Snapchat,” chief executive Evan Spiegel said in opening parent firm Snap’s partner summit.

“In the US, France, UK, Australia, and the Netherlands, Snapchat is becoming an indispensable part of people’s lives, reaching 90 percent of 13- to 24-year-olds, and 75 percent of 13- to 34-year-olds.”

Spiegel said Snapchat has seen sizzling growth over the past year with many consumers locked down due to the coronavirus pandemic, with a doubling of daily active users in India over the past five quarters.

“Our community outside of North America and Europe is growing rapidly,” he said.

“In fact, roughly 40 percent of our community is now located outside of North America and Europe.”

Known for its disappearing messages, Snapchat has expanded partnerships with a range of media companies including games, news, entertainment and sports snippets.

It is also known for its augmented reality features allowing users to share their own content and shop while virtually trying on items.

The company on Thursday unveiled a number of new partnerships including with the dating app Bumble, allowing users to share their content with Snapchat augmented reality technology.

ZONNTECH.COM uses both Facebook and Disqus comment systems to make it easier for you to contribute. We encourage all readers to share their views on our articles and blog posts. All comments should be relevant to the topic. By posting, you agree to our Privacy Policy. We are committed to maintaining a lively but civil forum for discussion, so we ask you to avoid personal attacks, name-calling, foul language or other inappropriate behavior. Please keep your comments relevant and respectful. By leaving the ‘Post to Facebook’ box selected – when using Facebook comment system – your comment will be published to your Facebook profile in addition to the space below. If you encounter a comment that is abusive, click the “X” in the upper right corner of the Facebook comment box to report spam or abuse. You can also email us.